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9th December 2019
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Google and HTTPS Compliance

Have you heard about Google HTTPS compliance yet? Did you know that where once HTTPS (usually via SSL) was only required on ecommerce checkout pages and, for the more assiduous web administrators, on contact form pages too, it is now becoming a standard to have all pages on a website fully HTTPS compliant. Find out more here and why you should be adding an 'S' to the end of your web protocols!
multiple-title-tags-on-web-page
18th July 2019
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Multiple H1 Tags, WordPress, SEO and the Whole Shebang

We're all pretty clear by now that having a clear web page title in a H1 tag is good for SEO, but what if we have multiple H1 tags? How will that look to users and to Search Engines and does it hurt our SEO? Here we look at the question of multiple H1 tags and SEO with relevance to HTML5 and theme design.
how to prevent websites from being indexed
4th May 2019
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Prevent Your Development Website from being Indexed

Usually we definitely want search engines to crawl our websites and index them for us. However, there is at least one scenario where it is precisely the opposite effect we are seeking - to prevent our development website from being indexed by Google, or indeed any of the major Search Engines. Here is the how and why of preventing your site from being indexed
website speed and page speed optimisation for seo
22nd March 2019
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Site Speed and Page Speed Optimisation

We can all agree that faster site speed is a good thing. Not only, as users, do we enjoy a better UX when web pages load faster, but as business owners and web administrators we just know faster pages means happier users and more inbound leads. Well, this time we have a freebie for you to help speed up your website with the click of a button. Read on...the magic is right inside this article!
domain authority website referrals page rank word of mouth
4th October 2018
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SEO

Word of Mouth | Speak, Search, Click, Repeat

The Internet is now the number one provider of brand information before, during and after conversations. With customer recommendations still a major source of business referrals many people don’t realise that word of mouth combined with even a basic online presence is exponentially better than either one on its own
SEO experiments
6th August 2018
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SEO

SEO Experiments with the Mad Scientist

SEO experts estimate that Google uses about 200 ranking factors. Their respective weights in contributing to ranking, and the nuances of how they process a website’s SEO signals, is something that we can never know for certain. Enter the SEO experiments and the mad, but brilliant, experts who conduct them
google analytics event tracking
15th June 2018
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Google Analytics Event Tracking

If you wish to track events on your website, such as button clicks, for example, you'll need to configure your site and your Google analytics account. Using Google Analytics this way can tell you where the leads for your business are really coming from and where additional conversion opportunities might be found.
duplicate content seo penalty link rel attribute beautiful girl self portrait clone
27th February 2018
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Duplicate Content & How to Handle It

It’s not uncommon to give a blog article multiple categories on your site. But maybe you vaguely recall something about duplicate content being bad for Google SEO. Read on for how you can use the link 'rel' attribute to safely allow you to duplicate content while keeping the Google spiders happy.
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9th August 2017
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SEO

Mobile Friendly – Google’s new Algorithm Update

On April 21st 2015, Google expands its “mobile-friendly” search result rankings. The company says that these changes will have an even bigger impact on search than either of the Panda or Penguin algorithm updates. Naturally this new update has the attention of everyone in the SEO community right now.
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